One of my latest projects at work was the HPV vaccine campaign for the Utah Department of Health. I loved working on this job and I am really proud of the result. This will run from August 6th, 2007 through the end of December, 2007 along with a radio campaign, posters, and brochures. Go to the website we developed for more information or watch the commercials below!
This first one talks about doing a 5K or a 12K. This is a nod to the races that are organized to raise money to fight cancer or help another cause. This 5K is a little different, telling the audience that if they are willing to do a 5K in a race, why not do the one to your doctor's office?
The second one touches on all the different things that people wear to show their support for something, bracelets, pins, t-shirts. These girls wear a symbol of their support, a band-aid which shows that they actually got the vaccine. They took action.
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